Publisher Tool
RPM Calculator
Free RPM calculator: calculate revenue per 1,000 views or pageviews from your total earnings.
RPM = (Total Revenue ÷ Views) × 1,000
RPM Calculator
Free Tool$
Your RPM—
The Basics
How the RPM Calculator Works
RPM (Revenue Per Mille) is what a publisher or creator earns per 1,000 views or pageviews. Unlike CPM, which is what advertisers pay, RPM counts all your views, including those with no ad. $450 earned on 90,000 views is a $5.00 RPM.
Common Questions
Frequently Asked Questions
RPM = (total revenue ÷ total views) × 1,000.
CPM is the advertiser price per 1,000 ad impressions. RPM is your earnings per 1,000 views, after platform cuts.
Close, but eCPM is per 1,000 ad impressions while RPM is per 1,000 views or pageviews.