Publisher Tool

Publisher CPM Calculator

Free publisher CPM calculator: find your ad CPM and page RPM from revenue, pageviews and ads per page.

CPM = Revenue ÷ Ad Impressions × 1,000

Publisher CPM Calculator

Free Tool
$
Ad CPM—

How the Publisher CPM Calculator Works

Publishers earn per ad impression and per pageview. Ad CPM shows what each 1,000 ads earn, while page RPM shows earnings per 1,000 pageviews. Adding more ads per page raises RPM but can lower CPM and hurt user experience.

Related

RPM Calculator →eCPM Calculator →Website Traffic CPM Calculator →

Frequently Asked Questions

CPM is per 1,000 ad impressions. Page RPM is per 1,000 pageviews.
Improve viewability, audience quality and demand sources.